Archive for the ‘CEO’ Category

A Day In The Life Of Lime Crime CEO Doe Deere

Wednesday, February 7th, 2018

Doe Deere is known as a fashion diva with a passion for bold colors. She is not afraid to stand out from the crowd, and she wants her fans to feel comfortable standing out as well.


Doe has always been successful in the beauty and business worlds. It all started when she sold temporary tattoos to her grade school classmates in Russia. She moved to New York City to pursue a music career when she was just 17 years old. Doe launched Lime Crime in 2008 after she could not find makeup in vibrant shades.


She now resides in Los Angeles with her husband Mark as the CEO of Lime Crime. Doe is a successful businesswoman and fashion entrepreneur, but she actually has a normal daily routine. She recently sat down to give fans a glimpse into her daily life.


Doe wakes up every morning at 8:30 a.m., and she wakes up naturally rather than with an alarm clock. She drinks a full glass of water to stay hydrated and energized throughout the morning. Her glass of water is followed by several stretching exercises to get her blood flowing, and this is followed by a light breakfast of grits, fruit, yogurt and orange juice. When she is finished with her breakfast, she gets on her phone to check out the biggest trends and latest news. She also contacts her Lime Crime team via email or chat.


Her morning routine is followed by her beauty routine, which she starts the night before by showering and washing her hair. She uses a curling iron to style it in her signature look, which is down with big curls.


Doe starts her actual makeup routine by washing and moisturizing her face. The next step is to apply her foundation. She sets her makeup and fills in her brows before applying her blush and lipstick. Doe loves applying her blush and lipstick because it allows her to add a splash of color to her look.


When she is finished with her makeup routine, she spends time with her cats before leaving for work. She arrives at the office around noon, where she has lunch and chats with her team. If the day is not as busy, she attends meetings until 6:00 p.m. Learn more:


It may seem like a busy day of makeup and meetings for others, but this routine has always worked for Doe Deere.


Philanthropy Is the Most Important Thing to Tony Petrello.

Monday, January 29th, 2018

Tony Petrello is a well known figure on the American landscape, especially in financial circles. He is the CEO of the top drilling company, and he has been ranked among the top paid CEOs several years ago. However, he is also known among philanthropic circles for his great philanthropy.

Tony Petrello set out on a mission to find out all that he could about the condition so that his daughter would be able to get better. He was not satisfied with what he saw. He decided that he wanted to help fund research for people with cerebral palsy, with a focus on children. This way, more people would be able to benefit from the latest research and techniques about and for cerebral palsy.

He donated millions together with his wife so that a center could be established. The center focuses on making it easier for children to get the care they need. The staff there is able, thanks to donations from caring people like Tony Petrello, to provide high quality care for their patients, including patients with cerebral palsy. To know more click Here.

Tony Petrello also remembered his old professor when doling out his donations. When he was awarded a scholarship to Yale University, he was invited to be with the great Serge Lang. He studied with him and worked together with him. When Serge Lang died, Tony Petrello set up a fund of one hundred and fifty thousand dollars. The money was to go to the university in memory of his dear friend and teacher. Not only that, but Tony Petrello promised to match donations that other people made up to the sum of one hundred and fifty thousand dollars.

Tony Petrello worked hard to get where he is now. He had to study hard in high school in order to be able to be eligible for the scholarship to Yale. His family was not rich, and he had to rely on the resources that were available to the public in Newark from his school and the library.

Tony Petrello is now the CEO of Nabors Industries, but he remembers his humble beginnings and how hard work is all that matters in the end.

Tony Petrello @ linkedin

Don Ressler Is Working To Deliver Products To Make Women Proud Along With Kate Hudson In Fabletics

Friday, November 3rd, 2017

Don Ressler is the co-CEO of Techstyle Fashion Group along with Adam Goldenberg, and one company that’s been a big focus of theirs is Fabletics, a company that’s focused on making athletic wear both appealing and affordable for all women. What he and Goldenberg have done is take surveys on what their customer base has liked instead of following what other retailers have put out, and they’ve also introduced all-inclusive sizes to the brand. But perhaps most importantly is the work that’s been done with Kate Hudson who’s been not only an attractive model for the brand, but also a warm personality to endorse it. Fabletics is only one company that Ressler has taken great pride in.

Don Ressler has been an innovator from an early age and one of the internet’s earliest proponents of e-commerce. One of the first web-based companies he founded was which is still a company today. From there he was chosen to join a group of developers and marketing specialists at Intermix Media, the company that would start MySpace in 2004. While there, Ressler met Adam Goldenberg who had come from similar roots as he did and the two men decided to make Intermix Media into an even bigger marketing platform. The two men founded several brands and took on e-commerce quite well, but they left the company in 2006 when News Corp took over.

Ressler and Goldenberg began to explore other niches in cosmetics and beauty sales, and they began with Intelligent Beauty which grew from a household startup into a fairly large company. In 2010, they began experimenting with the fashion industry and bouncing ideas off of other industry experts and models. And in a short time their initial company JustFab was born. It began as solely a women’s trendy apparel subscription-based company that sold exclusively online, but it slowly began to buy up other companies and does now have men’s apparel.

Ressler and Goldenberg’s company was able to grow not only because of great innovations but also because investors jumped on board funding over $280 million in venture capital. Ressler and Goldenberg used that funding to open up brick and mortar stores and expand across the nation. Ressler decided to rebrand the company to Techstyle Fashion Group because the company has relied heavily on data analytics and other big technology to bring enhanced customer experience and they’ve felt it’s been part of their message.

Find out more about Don Ressler: